Building audience trust and engagement through high-quality content and platform-native storytelling.

In the digital world, content is the brand. I’ve spent the last several years planning, creating, and distributing media that connects with audiences across platforms. Whether it’s video, short-form social content, or platform-specific visual design, my focus is always on creating work that’s not only eye-catching but strategically aligned and performance-driven.

From watch collectors to B2B customers in AV tech, I’ve built content that speaks the language of the people it’s meant for—and drives measurable action

📲 Scaling Engagement Through Social at Luxury Bazaar

Turning product storytelling into high-performing digital media

At Luxury Bazaar, I managed six social platforms and produced daily content that directly supported revenue goals. I leaned into storytelling formats—from Reels to long format recurring youtube videos to raw behind-the-scenes shots—to show off inventory in a way that felt real, aspirational, and worth sharing.

What I Did:

• Produced and edited video content for Instagram, Facebook, and YouTube

• Created high-converting product posts with clean visuals and luxury appeal

• Managed day-to-day posting and scheduling of social media with a focus on consistency

• Built an active, engaged Facebook community of 20,000+ members

🎛️ Immersive Brand Storytelling at DFX

Creating AV-driven content experiences for digital and trade show audiences

At DFX, I led visual content strategy across digital channels while also producing immersive, media-rich experiences for in-person activations. From promotional video content to immersive trade show setups, my role blended storytelling with hands-on production.

What I Did:

• Directed and edited branded video content for web, email, and social use

• Created multimedia content used in trade show environments and physical displays

• Shot and edited content across formats—product highlights, service explainers, and event recaps

• Built internal visual systems to keep content aligned with brand tone and campaign objectives

✅ Key Results

• Produced hundreds of branded content pieces across multiple platforms

• Grew Facebook audience to 20K+ through consistent, high-quality media

• Supported $500K–$750K in monthly sales with strategic content integration.